Reasons to invest in Tulum

Capital gain, high investment returns, exclusive tourism, quality of life, among others, are some of the elements for which it is attractive to invest from a business point of view, or for an individual.>

Regardless of the size or the way in which the entire region called Riviera Maya works, each city or tourist destination is focused on different types of visitors or families; As a whole, they create synergy, becoming a complementary region with a benefit of great importance. Tulum has become a center of tourism and real estate development, which has attracted investment for some years. Since it first became a pole of tourist attraction, interest in residential real estate investment grew.

There has been this combination of receiving a large flow of tourists, who upon arrival fall in love with the place and consider it as an option for a second home or for later retirement. The tourist offer and the residential beach offer are complementary, one cannot exist without the other. The Riviera Maya, in general, and Tulum, in particular, attracted international tourism with different characteristics to Cancun, always with visitors more interested in culture and nature, without focusing solely on beach tourism.

In general terms, Tulum is expected to continue consolidating as one of the most important cities nationwide, mainly due to the tourism it receives; in seasons prior to the new Coronavirus pandemic, it attracted close to 1.5 million visitors.
In the same way, it has become the favorite destination for travelers, mostly from Europe, with a great ecological conscience and in search of new experiences. The activities that promote contact with nature are part of the life and daily life of the residents and tourists of Tulum, because the Mayan Forest constitutes some of the greatest attractions of the city.

Also for those who are looking for a second residence for vacations or to change their lifestyle that allows them to be in contact with the natural environment.

Macarena Miranda, president of the Mexican Association of Real Estate Professionals (AMPI) Tulum, pointed out that in addition to the beautiful beaches that the destination has, there are specific characteristics that differentiate it from others. For example, Playa del Carmen or Puerto Morelos, which, although they have very good beaches, have only three or four large hotels.

He explained that they attract a lot of tourism from Canada, the United States, adults or retirees who come seasonally. However, it is not an oversaturated destination.

Why are people investing more in Tulum than in Playa del Carmen? Miranda explained that Playa del Carmen was overcrowded, there is a lot of density; without a doubt there are beaches, but there is no easy access to them, considering that there are many hotels in front of it.

“The advantage of Tulum is that the hotels do allow you to go to the beach club. Because they don’t have the “all inclusive” there. There is only the Oasis, and it is at the entrance of Tulum and it does not affect us”. He added that “all the other hotels are boutique, with the option that if you pay for your drink or your consumption you can be on the beach with a luxury lounge chair and in a luxury hotel.”

Regarding the residential real estate market, he pointed out that “almost everything that is built is sold immediately […] because generally what is sold in Tulum is pre-sale. And now we already have resales and they are also being sold. And as for the amenities, there are some very good ones in the developments; At first there weren’t that many.”

A new city

Various developers agree that one of the benefits of urbanization is the possibility of creating opportunities for communities to have a better quality of life, while providing economic, environmental and social value. The above is precisely the case of Tulum. It is not for nothing that it has recently been considered one of the best cities to live in, even despite the fact that it lacks important complements of urban infrastructure. On the other hand, it has great growth and innovation in terms of mobility, as well as a strong connection between nature, culture, design and architecture, which national and international travelers consider a top vacation destination.

Tulum is by far the most important emerging market in the southeast of Mexico. Although it is a small city in the Mexican Caribbean compared to other destinations, its tourism industry and residential real estate are very well outlined and conceptualized, which is part of its success and attractiveness.

Co-Founder Chief Operating Officer and Financial Officer
C.P. Karina Sayed