
Playa Realtors. Playa del Carmen, Mexico
Felipe is a seasoned Creative Director and Content Strategist with over a decade of experience developing impactful media and branding strategies across Latin America. At Playa Realtors, he leads all social media and content initiatives with a strong focus on YouTube, LinkedIn, Instagram, and SEO-driven storytelling tailored to the international real estate market.
He manages an internal creative team specialized in real estate media production, spanning video, design, editing, and strategy, ensuring a cohesive and elevated brand presence across platforms. His role also includes the supervision of external marketing agencies and alignment of content efforts with the agency’s growth and visibility goals.
With a background in audiovisual communication, creative leadership, and live media production, Felipe brings a strategic yet hands-on approach to content creation, positioning Playa Realtors as a dynamic and trusted voice in the real estate space.
Fluent in Spanish and English, Felipe is known for his ability to lead high-performing creative teams, build strong brand narratives, and adapt storytelling to evolving digital trends.
“Transforming ideas into content that connects, educates, and inspires buyers around the world.”